Best directories for funeral homes
Where to list funeral homes so customers can find you. We ran 4 real funeral home searches and counted which directories came up in the first ten results (6 did). Below: the 7 to claim first, each with a verdict and the evidence, then 87 more.
Local business guide Measured Oct 20, 2026 (Google, US) 4 searches in 4 cities Thin evidence
The short read
- Claim your Google Business Profile first. Google showed a map pack on 4 of 4 searches, and the pack is built from those profiles.
- Directories won only 15 of 36 top-10 spots. Yelp, Parting and ZoomInfo were the only ones seen.
- Paid: test Bark alone, with a tracked phone number and a stop date. We have no lead data for any paid platform.
How we picked
Every list on this page follows the same three rules, in this order. Each card says which rule put it there.
- 1
Seen in searches. How many of the 4 searches below a directory reached the organic top 10 in, then its best position. Google Business Profile counts the map pack.
- 2
Then fit. Built for funeral homes, then any business in the trade, then any local business.
- 3
Then popularity. Tranco top-1M rank, only to break ties. No domain authority.
How much to trust it
Thin evidence4 searches and 15 directory results. Enough to see who shows up at all, not enough to separate close picks.
- It shows
- Which directories Google put in the first ten results for these 4 searches on Oct 20, 2026, and how often directories won a spot at all.
- It does not show
- Traffic, calls or bookings from any listing; Google Maps rankings; other cities or dates; ChatGPT and other AI answers. A directory missing here can still matter in your market.
What the searches showed. Directories won 15 of 36 first-page spots. For funeral homes, a directory listing is a real way to be found, not only a citation.
| Search | City | Map pack | Directories in first ten |
|---|---|---|---|
| “funeral home louisville ky”Louisville, KY | Louisville, KY | 1 of 9 | |
| “best funeral homes in boston”Boston, MA | Boston, MA | 8 of 9 | |
| “funeral home columbus”Columbus, OH | Columbus, OH | 4 of 9 | |
| “top rated funeral homes las vegas nv”Las Vegas, NV | Las Vegas, NV | 2 of 9 |
Who took the other spots: dignitymemorial.com (#4), davisfuneralservices.com (#1), lambsifh.com (#1), newcomerkentuckiana.com (#1), familiesfirstedwards.com (#2) and other sites that are not directories.
Claim these first
7 picks showed up in our searches and come first.
Seen in searches for funeral home
Rule 1: map pack, then searches appeared in, then best position
- 1Claim listing (opens Google Business Profile in a new tab)
Best first claim
Google Business Profile google.com
Your business appears on Google Search and Maps with hours, reviews and photos.
Seen in searches
Map pack on 4 of 4 searches
Strong signalThe map pack on Google is built from Business Profile listings.
What we know
Free · Followed link · Requires verification after creating/claiming the profile: options shown per business may include video recording, live video call, phone/text code, email or postcard (mailed code, most arrive within 14 days). After completing verification steps, Google reviews the info; reviews take up to 5 business days, occasionally longer. · Serves any country*
Cost: Google: 'Stand out on Google with a free Business Profile'; no listing fee.
Approval: Requires verification after creating/claiming the profile: options shown per business may include video recording, live video call, phone/t…
You need: Google Account; business name, address/service area, category; ability to receive verification (business phone, email,…
Checked on google.com 2026-10-20.
* Link type as reported by BrightLocal, not tested by us.
Why #1: Google Business Profile feeds the map pack Google showed on 4 of 4 searches, which outranks any organic count.
- 2Claim listing (opens Yelp in a new tab)
Most seen in Google for funeral homes
Yelp yelp.com
A claimed Yelp page with reviews; Yelp data also feeds other apps.
Seen in searches
In 4 of 4 searches, best #2
Moderate signalSeen at yelp.com/search
What we know
Free, paid upgrades · Redirect link · Claim/verify the free listing via biz.yelp.com/claim flow. · Serves Global (CA, US)
Cost: 'Verify my free listing'; Yelp Business Page '20+ free tools'; paid Page Upgrades, Yelp Ads, Yelp Host etc. (prices not published on pages…
Approval: Claim/verify the free listing via biz.yelp.com/claim flow.
Checked on yelp.com 2026-10-20, link type included.
Why #2: Yelp appeared in 4 of 4 searches, Parting in 2.
- 3Claim listing (opens Parting in a new tab)
Best for comparison shoppers
Parting parting.com
Funeral price comparison.
Seen in searches
In 2 of 4 searches, best #1
Moderate signalSeen at parting.com/funeral-home/MA/east-boston/
What we know
Free, paid upgrades · No link to your site · Add or verify a funeral home by emailing Parting with name, website, short description, General Price List and photos; manual update by Parting staff. · Serves US
Cost: Funeral homes are listed (data often auto-generated); paid premium listing offers Priority Ranking, Featured label and Panoramic Profile (p…
Approval: Add or verify a funeral home by emailing Parting with name, website, short description, General Price List and photos; manual update by Par…
You need: General Price List (GPL), funeral home website, description, high-quality photos.
Checked on parting.com 2026-10-20, link type included.
Why #3: Both appeared in 2 of 4 searches; Parting is built for funeral homes, ZoomInfo takes any local business.
- 4Open site (opens ZoomInfo in a new tab)
Best general citation
ZoomInfo zoominfo.com
A B2B company profile used by sales teams.
Seen in searches
In 2 of 4 searches, best #8
Moderate signalSeen at zoominfo.com/top-lists/top-consumer-services-fun…
What we know
Nofollow link · Serves any country*
Checked on zoominfo.com 2026-10-20.
Not established yet: cost, approval process and claim page.
* Link type as reported by BrightLocal, not tested by us.
Why #4: ZoomInfo appeared in 2 of 4 searches, Legacy.com Funeral Homes in 1.
Note. Sales-intelligence platform, not a consumer directory; no free company-claim path seen. Link type per BrightLocal's Oct 2025 dofollow/nofollow list (brightlocal.com/resources/top-…
- 5Claim listing (opens Legacy.com Funeral Homes in a new tab)
Best funeral home-only directory
Legacy.com Funeral Homes legacy.com
Obituary site funeral home directory.
Seen in searches
In 1 of 4 searches, best #8
Weak signal: one searchSeen at legacy.com/funeral-homes/listing/ohio/columbus
What we know
Followed link · Claim a Listing (sign-in) on the funeral home directory, or request a Legacy Pro demo; no timeframe stated. · Serves US
Cost: Funeral homes can claim a listing; 'Legacy Pro Trusted Partner' premium business pages are sold via demo/sales (no public prices).
Approval: Claim a Listing (sign-in) on the funeral home directory, or request a Legacy Pro demo; no timeframe stated.
Checked on legacy.com 2026-10-20, link type included.
Not established yet: cost.
Why #5: Both appeared in 1 of 4 searches; Legacy.com Funeral Homes is built for funeral homes, Facebook Pages takes any local business.
- 6Claim listing (opens Facebook Pages in a new tab)
Best for customer reviews
Facebook Pages facebook.com
A Business/Brand Page customers can find, review and message.
Seen in searches
In 1 of 4 searches, best #5
Weak signal: one searchSeen at facebook.com/shawdavisfuneralhomes/
What we know
Free · Nofollow link · Instant self-serve creation from a Facebook account (choose name and category); no pre-review stated. · Serves any country*
Cost: Meta describes Pages as a free tool; the Create Page flow offers a free business Page. Ads/boosting are separate paid products.
Approval: Instant self-serve creation from a Facebook account (choose name and category); no pre-review stated.
You need: Personal Facebook account; Page name and category.
Checked on facebook.com 2026-10-20.
* Link type as reported by BrightLocal, not tested by us.
Why #6: Both appeared in 1 of 4 searches and both are takes any local business; Facebook Pages is the more visited site (Tranco #3 vs #9,744).
- 7Claim listing (opens Yellowpages.com (Thryv) in a new tab)
Also seen in Google
Yellowpages.com (Thryv) yellowpages.com
Your listing on The Real Yellow Pages, one of the biggest US directories.
Seen in searches
In 1 of 4 searches, best #9
Weak signal: one searchSeen at yellowpages.com/boston-ma/funeral-directors
What we know
Free, paid upgrades · Serves US
Cost: Homepage: 'Manage your free listing'; enhanced listings and Thryv marketing are paid.
Checked on yellowpages.com 2026-10-20.
Not established yet: link type and approval process.
Why #7: Ranked below Facebook Pages. Both appeared in 1 of 4 searches and both are takes any local business; Facebook Pages is the more visited site (Tranco #3 vs #9,744).
Note. Same claim flow covers Superpages and DexKnows.
Paid platforms worth testing
Listed as paid in our census. We have no lead or traffic numbers for them, so test one at a time with a tracked phone number, set a stop date, and keep only what pays back.
- 1 Open Bark listing page in a new tab
Best for: Paying per lead
Serves: Global (AU, CA, GB, US)
Paid · Nofollow link
- 2 Yellow Pages Directory Inc. yellowpagesdirectory.comOpen Yellow Pages Directory Inc. listing page in a new tab
A paid listing on an independent 'yellow pages' site.
Best for: Any local business
Serves: US
Paid · Editorial review
- 3 Open Jasmine Directory listing page in a new tab
Best for: Any local business
Serves: Any country
Paid
- 4 Open DirJournal listing page in a new tab
Best for: Any local business
Serves: Any country
Paid
- 5 Open Aviva Directory listing page in a new tab
Best for: Any local business
Serves: Any country
Paid
- 6 Open Navmii listing page in a new tab
Best for: Any local business
Serves: Any country
Paid
Show 2 more
- 7 Google Local Services Ads google.comOpen Google Local Services Ads in a new tab
Any local business
Serves: US
Paid · Screening/verification: businesses must pass Google's proprietary screening process to earn the Google Verified badge; profiles show which verification checks were completed. Pre-badge ads require a license or business registration. No timeframe stated.
- 8 Startup Guys startupguys.netOpen Startup Guys in a new tab
Any local business
Serves: Any country
Paid
Niche directories for funeral homes
Directories built for funeral homes or that list them as a category. None of these appeared in our searches, so they rank by audience fit, then by site popularity (Tranco).
- 1 Open Funeralwise site in a new tab
Best for: Funeral homes only
Serves: US
Not established yet
- 2 Open Funeralocity site in a new tab
Best for: Comparison shoppers
Serves: US
Not established yet
General citation sites
Listings any local business can claim. Worth doing once for consistent name, address and phone data; ranked by site popularity, since none appeared in these searches.
- 1 Apple Business (formerly Apple Business Connect) apple.comOpen Apple Business (formerly Apple Business Connect) listing page in a new tab
Claims your place card on Apple Maps, Siri and Spotlight.
Best for: Any local business
Serves: Any country
Nofollow link · Sign up and verify your organization with Apple (sent to Apple for review) before the first location goes live; existing Maps locations can be verified via a phone call to the number on record; requests to transfer a location already managed by another org need supporting documents (business licence or utility bill) and review can take up to five business days.
- 2 Open Instagram listing page in a new tab
Best for: Any local business
Serves: Any country
Free · Redirect link · Instant self-serve account creation; no listing review.
- 3 LinkedIn Company Pages linkedin.comOpen LinkedIn Company Pages listing page in a new tab
Free company page on the main B2B social network; basic trust signal for buyers and recruits.
Best for: Any local business
Serves: Any country
Free · Redirect link · Instant/self-serve: from a LinkedIn account, choose For Business > Create a Company Page, pick type (Company, Showcase page, Educational institution), fill in details and tick the box confirming you have the right to act on behalf of the organization; the creator becomes super admin. Creating Pages is not supported on the Android app.
- 4 Trustpilot trustpilot.comOpen Trustpilot listing page in a new tab
Public review profile widely shown in search; free business account to claim and respond.
Best for: Customer reviews
Serves: Any country
Free, paid upgrades · Nofollow link · Instant/self-serve claim: create a free Trustpilot Business account; with an email on the website's domain setup completes after activating the emailed link, otherwise verify the domain (domain email, HTML file upload, Google Search Console, meta tag, or DNS TXT record, which can take up to 72 hours to propagate). Profiles for unclaimed businesses can already exist from consumer reviews.
- 5 Open Eventbrite listing page in a new tab
Best for: Any local business
Serves: Any country
Free, paid upgrades · Nofollow link · Self-serve: organizers publish events themselves; no pre-review stated.
- 6 Open OpenStreetMap listing page in a new tab
Best for: Any local business
Serves: Any country
Free · Nofollow link · Instant community editing: edits go live immediately after an account is created; no pre-review.
- 7 Open Craigslist listing page in a new tab
Best for: Any local business
Serves: US
Free, paid upgrades · No link to your site · Self-serve posting; postings may require verification by email or by phone code during the posting process; no editorial review timeline stated.
- 8 Better Business Bureau bbb.orgOpen Better Business Bureau listing page in a new tab
A BBB Business Profile, optionally with accreditation badge and rating.
Best for: Customer reviews
Serves: CA, US
Free, paid upgrades · Nofollow link · Free profile: search for the business, then claim the existing profile or submit a request to add a new one. Accreditation: submit an application and your local BBB contacts you by phone or email to vet the business against BBB Standards for Trust. No timeframe stated.
- 9 Open Waze listing page in a new tab
Best for: Any local business
Serves: Any country
Free · Nofollow link · Places added in the app (Report > Place, storefront photo, name, category, house number) are reviewed by Waze's volunteer community map editors, with the decision sent by email. Alternatively edit directly as a Waze Map Editor or ask editors in the Waze forum.
- 10 Open HERE listing page in a new tab
Best for: Any local business
Serves: Any country
Free · Followed link · Places are added/edited via HERE Map Creator (account sign-in) or suggested edits in HERE WeGo; moderation timeline not stated on the live page.
- 11 Nextdoor Business nextdoor.comOpen Nextdoor Business listing page in a new tab
A business page neighbours can recommend (4.1M businesses have claimed a page, per Nextdoor).
Best for: Any local business
Serves: AU, CA, GB, US
Free, paid upgrades · Followed link · Self-serve claim/create at nextdoor.com/create-business by an owner, employee or authorized representative; casual service providers (e.g. dog walking, babysitting) need official business documents to verify the page before posting to the neighborhood newsfeed. No timeframe stated.
- 12 Glassdoor for Employers glassdoor.comOpen Glassdoor for Employers listing page in a new tab
Employer profile with reviews that candidates and B2B buyers check.
Best for: Customer reviews
Serves: Any country
Free, paid upgrades · Employer creates a free account and claims the existing employer profile; no review timeline stated.
Show 65 more
- 13 MapQuest (claim via Yext) mapquest.comOpen MapQuest (claim via Yext) in a new tab
Any local business
Serves: US
Followed link · Claim via Yext form (business name, phone, contact name) -> scan across 50+ services -> review/fix; no timeline stated. Phone signup 1-888-444-2988.
- 14 Crunchbase crunchbase.comOpen Crunchbase in a new tab
Any local business
Serves: Any country
Free · Register (email or Google/LinkedIn), link a social profile; Crunchbase staff review the account and enable contribution ("may take up to one business day"), then Resources > Create Profile.
- 15 Foursquare foursquare.comOpen Foursquare in a new tab
Any local business
Serves: Any country
Nofollow link · Search for the business on the Foursquare business portal, click Claim and complete an identity/role verification form; support ticket if not approved.
- 16 SBA Small Business Search sba.govOpen SBA Small Business Search in a new tab
Official provider records
Serves: US
Free · Followed link · Not a submission directory: profiles are populated from SAM.gov registrations (only businesses with an active SAM registration that SAM marks small for at least one NAICS code appear). Owners claim/edit via a 'Claim a business' flow (sign-in, SAM validation, signed Small Business Certification Statement). SAM changes can take up to 10 business days to reflect.
- 17 Patch patch.comOpen Patch in a new tab
Any local business
Serves: US
Nofollow link · Self-serve: paste your website URL (or enter details manually), Patch auto-builds the listing; 'Review, edit, and publish your listing immediately.'
- 18 TomTom tomtom.comOpen TomTom in a new tab
Any local business
Serves: Any country
Followed link
- 19 Dun & Bradstreet D-U-N-S Number dnb.comOpen Dun & Bradstreet D-U-N-S Number in a new tab
Any local business
Serves: Any country
Free, paid upgrades · Reviewed in days
- 20 Thumbtack thumbtack.comOpen Thumbtack in a new tab
Any local business
Serves: US
Free, paid upgrades · No link to your site · Self-serve: 'Sign up for free' and set services, pricing and lead budget; profiles can display a 'Background checked' badge. Review timeline not stated.
- 21 ProvenExpert provenexpert.comOpen ProvenExpert in a new tab
Customer reviews
Serves: Any country
Free, paid upgrades · Followed link · Instant
- 22 Manta manta.comOpen Manta in a new tab
Any local business
Serves: CA, US
Nofollow link · Instant
- 23 MerchantCircle merchantcircle.comOpen MerchantCircle in a new tab
Any local business
Serves: US
Free · Nofollow link · Instant
- 24 All.biz all.bizOpen All.biz in a new tab
Any local business
Serves: Any country
Not established yet
- 25 Cybo cybo.comOpen Cybo in a new tab
Any local business
Serves: Any country
Free · Nofollow link · Instant
- 26 Superpages (Thryv) superpages.comOpen Superpages (Thryv) in a new tab
Any local business
Serves: US
Free, paid upgrades
- 27 Alignable alignable.comOpen Alignable in a new tab
Any local business
Serves: CA, US
Free, paid upgrades
- 28 Sulekha sulekha.comOpen Sulekha in a new tab
Any local business
Serves: IN, US
Not established yet
- 29 Brownbook brownbook.netOpen Brownbook in a new tab
Any local business
Serves: Any country
Free · Followed link · Instant
- 30 ChamberofCommerce.com chamberofcommerce.comOpen ChamberofCommerce.com in a new tab
Any local business
Serves: US
Free, paid upgrades
- 31 Storeboard storeboard.comOpen Storeboard in a new tab
Any local business
Serves: Any country
Free, paid upgrades · Followed link · Instant
- 32 Citysearch citysearch.comOpen Citysearch in a new tab
Any local business
Serves: US
Not established yet
- 33 APSense apsense.comOpen APSense in a new tab
Any local business
Serves: Any country
Free, paid upgrades · Followed link · Instant
- 34 Airtasker airtasker.comOpen Airtasker in a new tab
Any local business
Serves: AU, GB, US
Free, paid upgrades · Self-serve marketplace: sign up as a Tasker and make offers on posted tasks; account verification steps referenced in support center. No listing review timeline stated.
- 35 Yellowbot yellowbot.comOpen Yellowbot in a new tab
Any local business
Serves: US
Free, paid upgrades
- 36 Expertise.com expertise.comOpen Expertise.com in a new tab
Any local business
Serves: US
Editorial pick only · Followed link · Curated: Expertise.com researches businesses, validates licenses/accreditations, analyzes reviews, evaluates experience and uses mystery shoppers before selecting providers. The Provider Portal is only for businesses already listed or in conversation with the team.
- 37 GoLocal247 golocal247.comOpen GoLocal247 in a new tab
Any local business
Serves: US
Not established yet
- 38 Zumvu zumvu.comOpen Zumvu in a new tab
Any local business
Serves: Any country
Instant
- 39 Hotfrog hotfrog.comOpen Hotfrog in a new tab
Any local business
Serves: Global (US)
Followed link · Instant
- 40 EZlocal ezlocal.comOpen EZlocal in a new tab
Any local business
Serves: US
Free, paid upgrades · Instant
- 41 Tupalo tupalo.comOpen Tupalo in a new tab
Customer reviews
Serves: Any country
Nofollow link · Instant
- 42 Bizapedia bizapedia.comOpen Bizapedia in a new tab
Any local business
Serves: CA, US
Nofollow link
- 43 LinkCentre linkcentre.comOpen LinkCentre in a new tab
Any local business
Serves: Any country
Free, paid upgrades · Instant
- 44 HomeGuide homeguide.comOpen HomeGuide in a new tab
Any local business
Serves: US
Not established yet
- 45 DexKnows (Thryv) dexknows.comOpen DexKnows (Thryv) in a new tab
Any local business
Serves: US
Free, paid upgrades · Nofollow link
- 46 2FINDLOCAL 2findlocal.comOpen 2FINDLOCAL in a new tab
Any local business
Serves: Any country
Instant
- 47 iBegin ibegin.comOpen iBegin in a new tab
Any local business
Serves: CA, GB, NZ, US
Not established yet
- 48 LocalPages.com localpages.comOpen LocalPages.com in a new tab
Any local business
Serves: US
Free
- 49 CitySquares citysquares.comOpen CitySquares in a new tab
Any local business
Serves: US
Free
- 50 BubbleLife bubblelife.comOpen BubbleLife in a new tab
Any local business
Serves: US
Instant
- 51 n49 n49.comOpen n49 in a new tab
Customer reviews
Serves: CA, US
Free, paid upgrades · Link type disputed · Instant
- 52 StarOfService starofservice.comOpen StarOfService in a new tab
Any local business
Serves: Any country
Not established yet
- 53 Find-Us-Here find-us-here.comOpen Find-Us-Here in a new tab
Any local business
Serves: AU, CA, GB, NZ +1
Free, paid upgrades · Instant
- 54 Bing Places for Business bingplaces.comOpen Bing Places for Business in a new tab
Any local business
Serves: Any country
Free · Followed link
- 55 ThreeBestRated threebestrated.comOpen ThreeBestRated in a new tab
Any local business
Serves: AU, CA, DE, FR +4
Free · Editorial review
- 56 Curlie curlie.orgOpen Curlie in a new tab
Any local business
Serves: Any country
Free
- 57 InsiderPages insiderpages.comOpen InsiderPages in a new tab
Customer reviews
Serves: US
Not established yet
- 58 Judy's Book judysbook.comOpen Judy's Book in a new tab
Customer reviews
Serves: US
Not established yet
- 59 ZipLeaf US zipleaf.usOpen ZipLeaf US in a new tab
Any local business
Serves: US
Free
- 60 iGlobal iglobal.coOpen iGlobal in a new tab
Any local business
Serves: Any country
Free, paid upgrades · Instant
- 61 Data Axle Local Listings (Express Update) data-axle.comOpen Data Axle Local Listings (Express Update) in a new tab
Any local business
Serves: CA, US
Free, paid upgrades
- 62 BizBangBoom bizbangboom.comOpen BizBangBoom in a new tab
Any local business
Serves: US
Free, paid upgrades
- 63 BizHWY bizhwy.comOpen BizHWY in a new tab
Any local business
Serves: US
Free
- 64 Acompio US acompio.usOpen Acompio US in a new tab
Any local business
Serves: US
Free, paid upgrades · Self-serve claim
- 65 Where2Go where2go.comOpen Where2Go in a new tab
Any local business
Serves: US
Not established yet
- 66 GPS Data Team gps-data-team.comOpen GPS Data Team in a new tab
Any local business
Serves: Any country
Free, paid upgrades
- 67 CityLocal 101 citylocal101.comOpen CityLocal 101 in a new tab
Any local business
Serves: US
Not established yet
- 68 TransUnion Digital Business Profile (Neustar Localeze) neustarlocaleze.bizOpen TransUnion Digital Business Profile (Neustar Localeze) in a new tab
Any local business
Serves: US
Not established yet
- 69 USCity.net uscity.netOpen USCity.net in a new tab
Any local business
Serves: US
Not established yet
- 70 USdirectory.com usdirectory.comOpen USdirectory.com in a new tab
Any local business
Serves: US
Free, paid upgrades
- 71 Ailoq ailoq.comOpen Ailoq in a new tab
Any local business
Serves: Any country
Nofollow link · Instant
- 72 BizPages bizpages.orgOpen BizPages in a new tab
Any local business
Serves: Any country
Free, paid upgrades · Nofollow link
- 73 BizMenia (formerly BigStartups) bizmenia.comOpen BizMenia (formerly BigStartups) in a new tab
Any local business
Serves: Any country
Free, paid upgrades
- 74 Cylex cylex.us.comOpen Cylex in a new tab
Any local business
Serves: US
Not established yet
- 75 Support Black Owned supportblackowned.comOpen Support Black Owned in a new tab
Any local business
Serves: US
Free, paid upgrades
- 76 Twidloo (now pet niche) twidloo.comOpen Twidloo (now pet niche) in a new tab
Any local business
Serves: US
Free, paid upgrades · Followed link · Instant
- 77 YPLocal yplocal.usOpen YPLocal in a new tab
Any local business
Serves: Any country
Followed link · Instant
Prepare this before you submit
Keep it in one document. Most forms ask for the same things, and identical details everywhere are what make listings count.
- 1
One exact business name, address and phone number
Written identically everywhere so Google can match citations to your map listing.
- 2
Primary category and two or three secondary ones
Categories decide which searches a listing shows up for.
- 3
Hours, service area and a short description
Every listing form asks; prepare it once and paste.
- 4
Ten or more recent photos
Listings with photos get chosen over ones without.
- 5
Any license, accreditation or certification numbers
Some directories verify before they publish.
- 6
A routine for asking customers for reviews
Reviews are what people compare on these sites.
What to skip
-
Bulk "submit to 300 directories" packages
Directories filled 42% of the top-10 results in our 4 funeral home searches. Hundreds of low-traffic listings won't change that, and messy duplicates can hurt.
-
Paid upgrades before the free listing has produced a call you can trace
Claim and verify first, then pay only where you can measure results.
-
Directories outside the countries you serve
They add nothing for local customers. Non-US sites are listed separately below.
79 directories outside the US · Only worth it if you serve these countries.
- Baidu Maps · CN
- Naver Smart Place · KR
- Yandex Business · RU
- 2GIS · AE, RU
- Amap (Gaode) · CN
- Kakao Map · KR
- Meituan · CN
- Kijiji · CA
- PagesJaunes (France) · FR
- Dianping · CN
- Yellow Pages Canada · CA
- Manchester Evening News Business Directory · GB
- Gumtree · GB
- Liverpool Echo Business Directory · GB
- Trade Me · NZ
- PagineGialle · IT
- Feefo · GB
- Yell · GB
- Chronicle Live Business Directory (Newcastle) · GB
- 192.com · GB
- Bristol Post Business Directory · GB
- PagesJaunes.ca · CA
- Ekiten · JP
- Das Örtliche · DE
- Gelbe Seiten · DE
- 11880 · DE
- Nottingham Post Business Directory · GB
- Hull Daily Mail Business Directory · GB
- Leicester Mercury Business Directory · GB
- Canada411 · CA
- Páginas Amarillas · ES
- ProductReview.com.au · AU
- Yellow Pages Australia · AU
- 411.ca · CA
- Thomson Local · GB
- Hellopeter · ZA
- Finda · NZ
- True Local · AU
- Localsearch · AU
- White Pages Australia · AU
- Yellow NZ · NZ
- Hotfrog Australia · AU
- FreeIndex · GB
- ServiceSeeking · AU
- Scoot · GB
- Word of Mouth (WOMO) · AU
- Golden Pages · IE
- Neighbourly · NZ
- dlook · AU
- De Telefoongids · NL
- AussieWeb · AU
- Yellow Pages UAE · AE
- My Local Services · GB
- Touch Local · GB
- Businessmagnet · GB
- Thebestof · GB
- Hotfrog UK · GB
- Hotfrog Canada · CA
- Profile Canada · CA
- Snupit · ZA
- UK Small Business Directory · GB
- Locallife · GB
- MisterWhat UK · GB
- Acompio UK · GB
- Superpages AU · AU
- Fyple UK · GB
- Service Central · AU
- Acompio Canada · CA
- Tipped · GB
- StartLocal · AU
- Buy With Confidence · GB
- Approved Business · GB
- Yelu UK · GB
- Fyple Canada · CA
- SME Association of Australia Directory · AU
- Canadian Business Directory · CA
- Cdnpages · CA
- Pure Local · AU
- ZipLeaf UK · GB
26 we couldn't confirm are live · Blocked or failing when we checked. Verify before you spend time.
- Yahoo Local · US
- Justdial · IN
- Evening Standard Local (Central Index) · GB
- Infobel · global
- Hub.biz · CA, US
- Kompass · global
- EnrollBusiness · AU, CA, GB, US
- Cylex UK · GB
- ShowMeLocal · AU, CA, GB, US
- AmericanTowns · US
- Opendi US · US
- UpCity · US
- Best of the Web (BOTW) · global
- Trepup · global
- Business Listings AU · AU
- Tuugo · US
- Cylex Canada · CA
- Fyple US · US
- Near.co.uk · GB
- Opendi UK · GB
- Websites.ca · CA
- Bidvine · GB
- Bizwiki · GB
- Cylex Australia · AU
- LocalDatabase · US
- Opendi Canada · CA
Method and limits
- Measured presence. We ran 4 searches a customer would type, each in a different US city, on Google US (desktop) on Oct 20, 2026 and counted which directories reached the first ten results. AI Overview citations are counted separately; for local guides, the map pack counts for Google Business Profile.
- Audience fit. Directories built for funeral homes rank above ones that take any business.
- Popularity, as a tie-break only. Tranco top-1M list GQG5K. We don't use domain authority or DR scores.
Verdicts ("Best for online booking", "Best first claim") come from the same data: the evidence above and each directory's own description in our census of 199 directories that accept funeral homes, checked Oct 20, 2026. Facts we could not establish are listed as not established, never guessed. 4 searches is a small sample; we will widen it. Full methodology
Common questions
Where should funeral homes list their business first?
Start with Google Business Profile, Yelp and Parting. Google showed a map pack on 4 of our 4 funeral home searches, and that pack is built from Google Business Profile listings.
Which citation sites show up in Google for funeral homes?
In our 4 Google US searches on Oct 20, 2026: Yelp (in 4 of 4 searches, best #2); Parting (in 2 of 4 searches, best #1); ZoomInfo (in 2 of 4 searches, best #8); Legacy.com Funeral Homes (in 1 of 4 searches, best #8); Facebook Pages (in 1 of 4 searches, best #5). Directories filled 42% of the organic top-10 results overall.
Are paid directories worth it for funeral homes?
Test one at a time. Our census lists 8 paid platforms that accept funeral homes, led by Bark and Yellow Pages Directory Inc.. We have no traffic or lead data for them, so judge with a tracked phone number and a stop date.