WooCommerce Marketplace listing
Official WooCommerce extensions marketplace.
Platform app store · woocommerce.com
- Cost to list
- Paid
- Paying is required to list
- Approval
- Editorial review
- Link type
- Dofollow link
- Checked on a live listing
- Shows up in searches for
- No business types
- Across our 399 searches
- Popularity
- Tranco #2,775
- #123 of 1,712 directory sites
- Countries
- Worldwide
Checked Oct 20, 2026 · 3 sources
Is WooCommerce Marketplace worth it?
Our reading of the measured data, not a score.
Probably not, unless its audience is already yours.
WooCommerce Marketplace didn't make Google's top 10 in any of the 8 buyer searches we ran for the 2 business types it accepts. You have to pay to be listed. Profile links are reported dofollow.
What works
- Dofollow profile link (we checked a live listing)
- Busier than most directory sites: #123 of 1,712 by Tranco
Watch out for
- Not in Google's top 10 for plugins and integrations and templates and themes (0 of 8 searches)
- You have to pay to be listed
Measured fit, by business type
How often WooCommerce Marketplace made Google's top 10 in our US buyer searches for the types it accepts.
- Plugins and integrations 0/4
Not seen
-
Not seen
Where WooCommerce Marketplace shows up when people search
We ran 399 real buyer searches (Google US, desktop) for 100 business types on Oct 20, 2026 and recorded which directories made the organic top 10. Local packs and ads are not counted.
WooCommerce Marketplace accepts 2 business types we measure. Here is every one, with what Google showed instead, so you can see where a listing would and wouldn't be found.
- Plugins and integrations0/4
Not in the top 10 of any of these searches. Directories of any kind held 27% of the top-10 spots.
- Directories
- Shopify App Store 1/4, r/shopify 1/4, Slack Marketplace 1/4
- Other sites
- reddit.com, melapress.com, uxpilot.ai
Searches: “best shopify apps”, “best wordpress plugins”, “best slack integrations”, “best figma plugins”
-
Not in the top 10 of any of these searches. Directories of any kind held 30% of the top-10 spots.
- Directories
- r/shopify 1/4, Etsy 1/4, Figma Community 1/4
- Other sites
- reddit.com, disruptiveadvertising.com, freewebsitetemplates.com
Searches: “notion templates”, “best webflow templates”, “free website templates”, “best shopify themes”
Bars show the searches where it made the organic top 10. "Directories" lists the tracked directories that did rank for the same searches, with their hit count. How we measure
What WooCommerce Marketplace costs and who can list
As stated on WooCommerce Marketplace's own pages or reported by a named source. Checked Oct 20, 2026.
- Who can list
-
- Plugins and integrations
- Templates and themes
Census audience: woocommerce extensions, themes · Worldwide
- Pricing
-
Paid
- Revenue share model with 70% of sales going to the vendor (per the Marketplace Vendor Agreement).
- Approval
- Editorial review. Apply for a partner account; once approved, submit the product, which the team reviews for functionality, security, compatibility and UX with possible revision requests before launch. No timeline stated.
- Link attribute
- Dofollow link. We checked a live listing on Oct 20, 2026: woocommerce.com/products/trustpilot-reviews.
- Requirements
- Approved partner account; product that solves real merchant problems, is secure, documented and maintained, follows Woo security/dev/UX best practices; merchant support; clear monetization model; detailed product info, demo links and test instructions.
Prices and rules change; the linked pages are the authority.
How to get listed on WooCommerce Marketplace
- 1
Prepare your details
WooCommerce Marketplace asks for: Approved partner account; product that solves real merchant problems, is secure, documented and maintained, follows Woo security/dev/UX best practices; merchant support; clear monetization model; detailed product info, demo links and test instructions.
- A public repository or published package
- README with install and usage steps
- A license file
- Whatever manifest or metadata the registry requires
- A maintainer account that can respond to issues
Our standard checklist for this kind of site (developer marketplace), not a list published by WooCommerce Marketplace.
- 2
Open the submit page
woocommerce.com/partners - 3
Approval: editorial review
Apply for a partner account; once approved, submit the product, which the team reviews for functionality, security, compatibility and UX with possible revision requests before launch. No timeline stated.
- 4
Check the watch-outs
2 things to know before you post.
WooCommerce Marketplace alternatives
Ranked by the same evidence: Google top-10 appearances for the business types WooCommerce Marketplace serves, then audience fit, then Tranco popularity.
- 1
Figma Community
Templates marketplace
In Google's top 10 for 2 searches across 2 of the same business types, led by plugins and integrations and templates and themes (best #3).
Free + paidTranco #892
- 2
Shopify App Store
Platform app store
In Google's top 10 for 1 search for plugins and integrations (best #1).
PaidTranco #170 (host)Dofollow link
- 3
Slack Marketplace
Platform app store
In Google's top 10 for 1 search for plugins and integrations (best #1).
Cost unknownTranco #342Dofollow link
- 4
Notion Marketplace
Templates marketplace
In Google's top 10 for 1 search for templates and themes (best #1).
Free + paidTranco #1,432 (host)Nofollow link
- 5
Made in Webflow
Templates marketplace
In Google's top 10 for 1 search for templates and themes (best #4).
PaidTranco #2,815 (host)Nofollow link
- 6
Webflow Templates
Templates marketplace
In Google's top 10 for 1 search for templates and themes (best #1).
FreeTranco #2,815 (host)Dofollow link
- 7
Notion Everything
Templates marketplace
In Google's top 10 for 1 search for templates and themes (best #5).
FreeNot in Tranco top 1MNofollow link
- 8
Shopify Theme Store
Platform app store
Accepts plugins and integrations and templates and themes. Not in the top 10 of our searches for these types.
PaidTranco #170 (host)Dofollow link
Questions about WooCommerce Marketplace
Is WooCommerce Marketplace worth it for getting listed?
Probably not, unless its audience is already yours. WooCommerce Marketplace didn't make Google's top 10 in any of the 8 buyer searches we ran for the 2 business types it accepts. You have to pay to be listed. Profile links are reported dofollow. This is our reading of the measured data.
How much does a WooCommerce Marketplace listing cost?
Paid. What we found: Revenue share model with 70% of sales going to the vendor (per the Marketplace Vendor Agreement).. Checked Oct 20, 2026.
Is a link from WooCommerce Marketplace dofollow?
Dofollow link, as reported in our census.
How do I get listed on WooCommerce Marketplace?
Start at woocommerce.com/partners. Approval: editorial review (Apply for a partner account; once approved, submit the product, which the team reviews for functionality, security, compatibility and UX with possible revision requests before launch. No timeline stated.). Have your details ready first (see "How to list" above).
What are the best WooCommerce Marketplace alternatives?
Ranked by the same evidence: Figma Community, Shopify App Store, and Slack Marketplace. The full list of 8 is above, with the searches each one appeared in.
Run WooCommerce Marketplace?
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