QuickBooks ProAdvisor Directory for business

Intuit's accountant finder.

Finance · quickbooks.intuit.com/find-an-accountant

Claim or add your listing Visit quickbooks.intuit.com/find-an-accountant

Cost to list: Free
Approval: Editorial review
Shows up in searches for: 1 business type; Best #8, accountants
Popularity: Tranco #129; Rank of intuit.com
Countries: Worldwide · US

Not established yet: whether links are dofollow. We leave gaps blank rather than guess. Checked Oct 20, 2026 · 4 sources

Is QuickBooks ProAdvisor Directory worth it?

Our reading of the measured data, not a score.

Secondary

A secondary listing, with little measured reach in Google.

QuickBooks ProAdvisor Directory made Google's top 10 in 1 of the 4 buyer searches we ran for the 1 business type it accepts. Listing is stated as free.

What works

Showed up in Google for accountants, as high as #8
Free to list

Watch out for

No cautions recorded in our census.

Measured fit, by business type

How often QuickBooks ProAdvisor Directory made Google's top 10 in our US buyer searches for the types it accepts.

Accountants 1/4

Some · best #8

See every search result →

Where QuickBooks ProAdvisor Directory shows up when people search

We ran 399 real buyer searches (Google US, desktop) for 100 business types on Oct 20, 2026 and recorded which directories made the organic top 10. Local packs and ads are not counted.

QuickBooks ProAdvisor Directory accepts 1 business type we measure. Here is every one, with what Google showed instead, so you can see where a listing would and wouldn't be found.

Accountants

1/4

QuickBooks ProAdvisor Directory ranked as high as #8 in 1 of these searches. Directories of any kind held 17% of the top-10 spots.

Directories

Yelp 3/4, Instagram 1/4

Other sites

aghlc.com, blandcpa.com, cpafirmsacramento.com

Searches: “accountant kansas city mo”, “best accountants in sacramento”, “accountant omaha”, “top rated accountants phoenix az” result

Bars show the searches where it made the organic top 10. "Directories" lists the tracked directories that did rank for the same searches, with their hit count. How we measure

What QuickBooks ProAdvisor Directory costs and who can list

As stated on QuickBooks ProAdvisor Directory's own pages or reported by a named source. Checked Oct 20, 2026.

Who can list: Accountants

Census audience: accountants, bookkeepers · Worldwide, United States
Pricing: Free

ProAdvisor program sign-up is offered free ('Sign up for free' via Intuit Accountant Suite); no listing fee mentioned. Optional desktop bundles are paid (ProAdvisor Premier $1,874/yr per user, Enterprise $2,999/yr per user).
Approval: Editorial review. Earned + verified: must hold a current QuickBooks Online certification and be at Gold tier or higher (tier earned via points from client subscriptions/certifications); Intuit reviews every profile (government ID, sometimes business documents) before publishing. Once published, a profile can take up to an hour to appear in search. No review timeframe stated.
Requirements: Current QuickBooks Online certification; Gold tier or higher; unexpired government-issued photo ID (PNG/JPG/PDF, max 1MB); business documents if requested (articles of incorporation, business license, or CPA license good standing); valid physical address (PO boxes may not register in search).
Sources: quickbooks.intuit.com/learn-support/en-us/help-article/proadvisor-program/learn-proadvisor-profile-find-proadvisor/L5Ipn6a0q_US_en_US
quickbooks.intuit.com/learn-support/en-us/help-article/proadvisor-program/learn-proadvisor-benefits-tiers-points/L2Bp3Oscs_US_en_US
quickbooks.intuit.com/accountants/proadvisor
quickbooks.intuit.com/find-an-accountant

Not established: link attribute (treat links as nofollow until you see the live profile). Prices and rules change; the linked pages are the authority.

How to add your business to QuickBooks ProAdvisor Directory

1
Prepare your details

QuickBooks ProAdvisor Directory asks for: Current QuickBooks Online certification; Gold tier or higher; unexpired government-issued photo ID (PNG/JPG/PDF, max 1MB); business documents if requested (articles of incorporation, business license, or CPA license good standing); valid physical address (PO boxes may not register in search).
- Business name, address and phone written exactly as on your Google Business Profile and website
- Primary category, plus the services you actually offer
- Opening hours, service area and website URL
- Real photos: storefront or vehicle, team, finished work
- Access to the business phone or email, in case it verifies ownership
- A way to ask real customers for reviews (never buy them)
Our standard checklist for this kind of site (industry directory), not a list published by QuickBooks ProAdvisor Directory.
2

Open the claim page
quickbooks.intuit.com/accountants/proadvisor
3

Approval: editorial review

Earned + verified: must hold a current QuickBooks Online certification and be at Gold tier or higher (tier earned via points from client subscriptions/certifications); Intuit reviews every profile (government ID, sometimes business documents) before publishing. Once published, a profile can take up to an hour to appear in search. No review timeframe stated.

QuickBooks ProAdvisor Directory alternatives

Ranked by the same evidence: Google top-10 appearances for the business types QuickBooks ProAdvisor Directory serves, then audience fit, then Tranco popularity.

Questions about QuickBooks ProAdvisor Directory

Is QuickBooks ProAdvisor Directory worth it for a business?

A secondary listing, with little measured reach in Google. QuickBooks ProAdvisor Directory made Google's top 10 in 1 of the 4 buyer searches we ran for the 1 business type it accepts. Listing is stated as free. This is our reading of the measured data.

How much does a QuickBooks ProAdvisor Directory listing cost?

Free. What we found: ProAdvisor program sign-up is offered free ('Sign up for free' via Intuit Accountant Suite); no listing fee mentioned. Optional desktop bundles are paid (ProAdvisor Premier $1,874/yr per user, Enterprise $2,999/yr per user).. Checked Oct 20, 2026.

Is a link from QuickBooks ProAdvisor Directory dofollow?

Unknown. We haven't tested QuickBooks ProAdvisor Directory's link attribute and found no reliable report. Treat it as nofollow until you see the live profile.

How do I add my business to QuickBooks ProAdvisor Directory?

Start at quickbooks.intuit.com/accountants/proadvisor. Approval: editorial review (Earned + verified: must hold a current QuickBooks Online certification and be at Gold tier or higher (tier earned via points from client subscriptions/certifications); Intuit reviews every profile (government ID, sometimes business documents) before publishing. Once published, a profile can take up to an hour to appear in search. No review timeframe stated.). Have your details ready first (see "How to list" above).

What are the best QuickBooks ProAdvisor Directory alternatives?

Ranked by the same evidence: Yelp, SmartAsset SmartAdvisor, and NAPFA. The full list of 5 is above, with the searches each one appeared in.

Run QuickBooks ProAdvisor Directory?

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