Super Lawyers for business

Rating list; inclusion signals peer recognition.

Legal · superlawyers.com

Claim or add your listing Visit superlawyers.com

Cost to list: Editorial only; Editors choose; you can't buy in
Approval: Not stated
Link type: Nofollow link; Checked on a live listing
Shows up in searches for: 1 business type; Best #7, lawyers
Popularity: Tranco #25,290; #430 of 1,712 directory sites
Countries: United States

Checked Oct 20, 2026 · 3 sources

Is Super Lawyers worth it?

Our reading of the measured data, not a score.

Yes, for some

Yes, for lawyers.

Super Lawyers made Google's top 10 in 2 of the 4 buyer searches we ran for the 1 business type it accepts. You can't buy or submit a listing; editors choose. Profile links are reported nofollow, so list for customers, not for SEO links.

Strongest for: Lawyers

What works

Showed up in Google for lawyers, as high as #7
Editors choose what gets listed

Watch out for

Nofollow links: list for customers, not for SEO

Measured fit, by business type

How often Super Lawyers made Google's top 10 in our US buyer searches for the types it accepts.

Lawyers 2/4

Strong · best #7

See every search result →

Where Super Lawyers shows up when people search

We ran 399 real buyer searches (Google US, desktop) for 100 business types on Oct 20, 2026 and recorded which directories made the organic top 10. Local packs and ads are not counted.

Super Lawyers accepts 1 business type we measure. Here is every one, with what Google showed instead, so you can see where a listing would and wouldn't be found.

Lawyers

2/4

Super Lawyers ranked as high as #7 in 2 of these searches. Directories of any kind held 28% of the top-10 spots.

Directories

Justia Lawyer Directory 3/4, Best Lawyers 3/4, Avvo 1/4

Other sites

hahnlaw.com, handelonthelaw.com, jayperezlaw.com

Searches: “lawyer columbus oh”, “best lawyers in las vegas”, “lawyer richmond”, “top rated lawyers atlanta ga” result

Bars show the searches where it made the organic top 10. "Directories" lists the tracked directories that did rank for the same searches, with their hit count. How we measure

What Super Lawyers costs and who can list

As stated on Super Lawyers's own pages or reported by a named source. Checked Oct 20, 2026.

Who can list: Lawyers

Census audience: top-rated lawyers · United States
Pricing: Editorial

Selection cannot be bought; quoted ruling: no purchase required for inclusion and no quid pro quo. Advertising products exist (prices not published).
Approval: Not stated. Annual, state-by-state patented multiphase selection: peer nominations (formal, once a year) plus independent research and evaluation on 12 indicators; self-nomination not allowed; informal nominations accepted year-round.
Link attribute: Nofollow link. We checked a live listing on Oct 20, 2026: profiles.superlawyers.com/california/san-francisco/lawyer/patrick-m-ryan/47ef5322-18ad-4a51-93e4-6baf42dd51a9.html.
Requirements: Attorney who can be hired and retained by the public; nominated by a peer licensed in the same state or identified by research.
Note: Profile 'Visit website' rel='nofollow'; LawInfo cross-link rel='sponsored'.
Sources: superlawyers.com/about/selection-process
profiles.superlawyers.com/california/san-francisco/lawyer/patrick-m-ryan/47ef5322-18ad-4a51-93e4-6baf42dd51a9.html
superlawyers.com

Prices and rules change; the linked pages are the authority.

How to add your business to Super Lawyers

1
Prepare your details

Super Lawyers asks for: Attorney who can be hired and retained by the public; nominated by a peer licensed in the same state or identified by research.
- Business name, address and phone written exactly as on your Google Business Profile and website
- Primary category, plus the services you actually offer
- Opening hours, service area and website URL
- Real photos: storefront or vehicle, team, finished work
- Access to the business phone or email, in case it verifies ownership
- A way to ask real customers for reviews (never buy them)
Our standard checklist for this kind of site (industry directory), not a list published by Super Lawyers.
2

Open the claim page
superlawyers.com/about/selection-process
3

Approval: not stated

Annual, state-by-state patented multiphase selection: peer nominations (formal, once a year) plus independent research and evaluation on 12 indicators; self-nomination not allowed; informal nominations accepted year-round.
4

Check the watch-outs

1 thing to know before you claim.

Super Lawyers alternatives

Ranked by the same evidence: Google top-10 appearances for the business types Super Lawyers serves, then audience fit, then Tranco popularity.

Questions about Super Lawyers

Is Super Lawyers worth it for a business?

Yes, for lawyers. Super Lawyers made Google's top 10 in 2 of the 4 buyer searches we ran for the 1 business type it accepts. You can't buy or submit a listing; editors choose. Profile links are reported nofollow, so list for customers, not for SEO links. This is our reading of the measured data.

How much does a Super Lawyers listing cost?

Editorial. What we found: Selection cannot be bought; quoted ruling: no purchase required for inclusion and no quid pro quo. Advertising products exist (prices not published).. Checked Oct 20, 2026.

Is a link from Super Lawyers dofollow?

Nofollow link, as reported in our census.

How do I add my business to Super Lawyers?

Start at superlawyers.com/about/selection-process. Approval: not stated (Annual, state-by-state patented multiphase selection: peer nominations (formal, once a year) plus independent research and evaluation on 12 indicators; self-nomination not allowed; informal nominations accepted year-round.). Have your details ready first (see "How to list" above).

What are the best Super Lawyers alternatives?

Ranked by the same evidence: Justia Lawyer Directory, Best Lawyers, and Avvo. The full list of 5 is above, with the searches each one appeared in.

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